300 moms. 150 bumps. 600 boobs. That is how many new and expectant mothers we have tested our products on. Our built in firm back elastic paired with our soft panel waistband will change the tracjectory of your pregnancy from uncomfortable to belly-happy.

Relax mama! We know your body is changing more in the next nine to 18 months, more than a man's body will ever change in a lifetime. We guarantee our clothes will fit perfectly from the 1st trimester to 1 year postpartum or we refund you your money back.

We don't believe in waste & produce our clothes in small batches in a female-run factory in the Greater Toronto area. Manufacturing clothing is a human process & we like to know our workers are paid fair wages, as well as supervise the quality of their work.